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The Lean Post / Articles / Expanding Our Perspective on Lean Management, Part 1: A Creative Ethic

Expanding Our Perspective on Lean Management, Part 1: A Creative Ethic

Operations

Expanding Our Perspective on Lean Management, Part 1: A Creative Ethic

By Joanna McGuffey and Thomas Richert

April 10, 2018

To explore the idea that there may be other angles for understanding lean management principles than purely business or analytical perspectives, a group of lean management practitioners met with artists. Here’s what surprised them.

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Problem-solving conversations are how lean practitioners identify, invent, and test improvements. One problem-solving conversation we had in the fall of 2016 looked at whether lean management was constrained by a deliberate analytical and rational way of thinking, and whether we were blinded to some new possibilities for understanding lean by focusing on it as a purely scientific discipline.

During this conversation, we formed an expectation that there are non-scientific perspectives worth considering, and that these new perspectives could contain clues leading to a wider and longer embracing of lean practices.  That expectation led us to seek a group who tend to think and work in a way that includes an intuitive, divergent perspective. We chose to first work with a group of artists, as we thought they would have the most divergent perspective. This choice complemented an observation from Tom’s work in the building industry, wherein architects as design professionals tend to be most resistant to lean practices.

We met for three days with a group of artists to learn through experiences, conversations, and reflection their perspectives on lean thinking and practices. Helping us in this effort were lean practitioners John Shook, Deb McGee, Karyn Ross, David Verble, Niklas Modig, Robert Martichenko, and Bryan Wahl. We anticipated that as most of the work investigating lean has been through scientific thinking that an artistic perspective would yield important insights that have been invisible to, or at least not very deeply explored by, students of lean.

We were rewarded with three insights that will help further the interest, acceptance, and endurance of lean practices within enterprises. The first is that lean is a creative ethic.

Art Is a Process too

There was a sense from the artists that lean as practiced was a mindset, and they could see qualities in lean that mirrored not simply an artistic mindset, but a creative ethic. We choose the word ethic because the artists clearly expressed a moral reverence for artistic work as contrasted with work in other spheres; whereas a mindset, whether directed toward process or results, does not carry that same moral conviction. In other words, an ethic is more of a way of life versus what one does at work.

Despite coming from what the artists labeled “the corporate world,” many of the lean concepts discussed felt familiar to the group. One very familiar aspect was the focus on continually improving the process or practice.

For many artists, the journey to the final performance or artifact is just as significant as the performance itself, sometimes more so. This is due to the deep emotional and cognitive connection most artists experience throughout the process of making art. What happens during the process endures, while the performance or finished piece is only a point in time. When the artist observes their art they not only see the final piece but also feel and know its roots and what it took to create it. They recall the journey, and often the emotions embodied in that journey.

Considering lean as a creative ethic is profound. This creative ethic begins with a single observation made from an experience. An emotional response typically accompanies what we are calling an experience, which is later translated into some form of art. The artist’s end product or piece would allow the viewer or listener to experience the same emotion the artist originally observed. This process incorporates a mindful awareness about how they, and others can emotionally connect to an idea through their work.

An emotional transfer of information is deeper and more complete than is possible through a strictly rational form of communication. The clearest example of this transfer is through music. Think of the impact the film score has on what the audience experiences during a movie. The dialogue and the character action provide for the rational information required to know the story, however, the music is required if the audience is to experience the story.

PDCA as a Creative Process

How might this need for an emotional transfer of information apply to a lean practice, such as plan-do-check-act (PDCA)? PDCA as a creative process is not a new idea – in a September 2013 post Karyn Ross introduced that idea, and being able to speak with Karyn helped the artists make this connection. Whereas many people focus on the Plan and Do parts of the PDCA cycle what we learned through speaking with the artists is that the creative mind places the emphasis on the third element of the cycle – Check. More than checking measurable results against expectations, the artist is observing the emotional impact of a work, and it is this observation that is the most important part of the creative cycle.

This creative approach requires developing awareness, mindfulness, and curiosity; which then leads to further exploration, and an attitude of never settling for good enough. If that sounds familiar it is because the artists understood lean as a creative ethic is a way of being. It’s continuous. It allows us to work and play in a way that benefits the person, the family, and the enterprise. The question the artist seeks to consider is where to stress the system; a tactic well practiced by Taiichi Ohno, who in his own way may also have been an artist.

In future posts, we will introduce two additional insights from the workshop. One is that lean has its roots in spirituality. The other is that lean is a practice in search of a language.

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Written by:

Joanna McGuffey|Thomas Richert

About Joanna McGuffey and Thomas Richert

Joanna is Founder and CEO of a boutique consulting firm focused on Leadership Development, Team Engagement and Workplace Burnout Reduction, specifically Physician Burnout. Joanna founded Unconventional Works on the principle that workplace excellence is not rooted in efficient processes, but in the humans who work there. With a passion for people to know who they are, what they do, and why they do it she desires to empower leaders and teams to have higher expectations. Joanna believes that all people have a desire to make a meaningful impact. This impact is not always huge, but its ripples reach beyond its source. Just because something has always been done a certain way does not mean it has to continue.

Unconventional Works officially began Fall of 2015. Since then, they’ve facilitated workshops across the country for teams and leaders from a wide range of businesses and organizations.

Joanna holds degrees in Fine Art and Psychology from California State University. She has over 20 years’ experience serving leadership teams across the country. Her passion for people and art led her to found an art school, focusing specifically on serving those who ordinarily don’t perform well in the standard educational system. A few of her other entrepreneurial ventures include commissioned murals, custom artwork, and directed painting events and workshops.

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Tom coaches lean transformations at the project team and enterprise levels, primarily for owners, architects, contractors, and suppliers in the building design and construction industry. His approach employs a combination of team-based training with hands-on simulations followed by on-the-job observations and coaching, often on a one-on-one basis.

His current focus is on helping leadership and project teams develop lean practices that align with their shared identities and core purposes. This alignment is fundamental to cultivating the mood of ambition necessary to maintain the rigor lean practices require.

Tom began his work with lean principles in 2000 while working at the Linbeck Group, a founding member of the Lean Construction Institute. He was responsible for leading the implementation of lean practices on two New England projects in 2001 and co-designed and delivered companywide lean training workshops. Previously he was the senior estimator for wastewater and water distribution public works program. His undergraduate degree in architecture is from Washington University. He is the co-author of a paper published by the American Association of Civil Engineers on lean in transportation and has lectured on lean construction at the University of California, Berkeley, and the Wentworth Institute of Technology in Boston. He is a member of the Lean Construction Institute (LCI), as has presented work at past LCI annual conferences.

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